WI

Certificates in AI
Online

University of Wisconsin–Whitewater

University of Wisconsin–Whitewater

  • Whitewater
About This Program

This program focuses on transforming digital marketing strategies through the strategic integration of artificial intelligence and data analytics.

Student Reviews
Write a Review
What You'll Learn

Students learn to manage the customer journey using AI-driven tools, predictive modeling, and strategic analytics.

For detailed, official program information including specific curriculum, faculty, research opportunities, and application requirements:
Visit Official Program Website
Typical Curriculum Structure
The structure includes 12 credits of study in digital platforms, marketing analytics, and advanced AI implementation for business.
Typical Course Topics
1. AI Applications in Digital Marketing 2. Marketing Analytics and Data Mining 3. Machine Learning for Customer Segmentation 4. Marketing Automation and Personalization 5. Natural Language Processing for Content Strategy 6. Digital Marketing Strategy and AI Integration
Program Specializations:
View the exact, up-to-date curriculum on the official program website
Typical Admissions Requirements
Applicants must hold a bachelor's degree from an accredited institution and typically demonstrate a GPA of 2.75 or higher. Some programs may require relevant work experience in marketing, business, or technology fields, though not universally mandated.
Academic Requirements (Typical)

• Degree Required: Bachelor’s degree
• GRE/GMAT: Not Required
• TOEFL/IELTS: Required for international students (TOEFL 80+ / IELTS 6.5+)

Application Materials (Typical)

• Statement of Purpose: Required
• Letters of Recommendation: 2
• Resume: Required
• Transcripts: Official transcripts required

Application Timeline

Most programs have rolling admissions or deadlines in early winter for fall admission. Check the official program website for exact dates.

Check Application Deadlines
Career Opportunities in AI

Develop data analytics skills to advance as Product Analyst in Business AI

Industry Data: The following salary and job data reflects typical industry trends for AI professionals, not specific to New York University. Individual outcomes vary based on skills, location, and experience.

Estimated Industry Salary
Digital Marketing Manager: $65,000 Marketing Analytics Specialist: $72,000 AI Marketing Technologist: $85,000
Total compensation (entry to mid-level)
AI Job Growth
8.0%
Projected 2024-2034 (BLS)
Common Career Paths:
1. Digital Marketing Manager 2. Marketing Analytics Specialist 3. AI Marketing Technologist 4. Customer Intelligence Analyst
Top AI Employers (Industry-Wide):
Top employers in digital marketing and AI include major technology firms like Google, Amazon, and Microsoft, as well as enterprise software companies, consulting firms, and leading e-commerce organizations.[1
Explore AI Career Paths
Program Details
Duration
  • 1 Year
Tuition
  • 7,836
Format
Online
Specializations
Official Resources
Program Website
Request Information