MA

MBA in AI
Online

Suffolk University

Online MBA: Artificial Intelligence in Marketing

  • Boston
About This Program

A future-focused MBA concentration exploring the strategic use of AI to enhance marketing practices, customer relationships, and brand development.

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What You'll Learn

Students learn to leverage AI-powered applications to inform marketing decisions, analyze customer behavior, and implement data-driven strategies using neuromarketing insights.

For detailed, official program information including specific curriculum, faculty, research opportunities, and application requirements:
Visit Official Program Website
Typical Curriculum Structure
The curriculum integrates core MBA studies with specialized marketing topics such as market research, digital marketing analytics, and AI marketing strategy.
Typical Course Topics
1. AI in Marketing Analytics 2. Machine Learning for Consumer Behavior 3. Predictive Analytics and Marketing Intelligence 4. Digital Marketing Strategy with AI 5. Data Visualization and Marketing Insights 6. Marketing Automation and AI Ethics
Program Specializations:
Machine Learning
View the exact, up-to-date curriculum on the official program website
Typical Admissions Requirements
A bachelor's degree from an accredited institution with a minimum GPA of 3.0 is required, along with professional work experience in business or marketing often preferred for MBA programs. GMAT or GRE scores may be required or waived based on experience.
Academic Requirements (Typical)

• Degree Required: Bachelor’s degree
• GRE/GMAT: Optional or Required
• TOEFL/IELTS: Required for international students (TOEFL 80+ / IELTS 6.5+)

Application Materials (Typical)

• Statement of Purpose: Required
• Letters of Recommendation: 2–3
• Resume: Required
• Transcripts: Official transcripts required

Application Timeline

Most programs have rolling admissions or deadlines in early winter for fall admission. Check the official program website for exact dates.

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Career Opportunities in AI

Lead as AI Engineer in Business AI with artificial intelligence expertise

Industry Data: The following salary and job data reflects typical industry trends for AI professionals, not specific to New York University. Individual outcomes vary based on skills, location, and experience.

Estimated Industry Salary
Marketing Manager with AI Skills: $135,000
Total compensation (entry to mid-level)
AI Job Growth
10.0%
Projected 2024-2034 (BLS)
Common Career Paths:
1. AI Marketing Manager 2. Digital Marketing Analyst 3. Consumer Insights Director 4. Marketing Technology Consultant
Top AI Employers (Industry-Wide):
Graduates work at companies like Google, Amazon, Nielsen, and Procter & Gamble.
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Program Details
Duration
  • 1 Year
Tuition
  • 67,464
Format
Online
Specializations
Machine Learning
Official Resources
Program Website
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