Pratt Institute's program in Graphic Design develops creative professionals skilled in visual communication, typography, branding, and digital media production. Students build a professional portfolio through studio projects using industry-standard tools including the Adobe Creative Suite. Graduates pursue careers as graphic designers, art directors, UX designers, and brand strategists at agencies, in-house teams, and as freelancers.

Career Outcomes

Build a creative career as a Art Director with a strong portfolio

1. Graphic Designer
2. Art Director
3. UI/UX Designer
4. Brand Designer
5. Creative Director

What You'll Learn

Apply design principles, color theory, and typography to visual communications.
Create print and digital designs using industry-standard software (Adobe CC).
Develop brand identities, logos, and marketing materials.
Design responsive websites and mobile UI with user-centered thinking.
Build a professional portfolio to present to employers and clients.

Curriculum Highlights

Covers design principles, typography, color theory, illustration, UI/UX design, brand identity, motion graphics, digital media production, and design history. Students build professional portfolios through studio projects.

Top Employers

Advertising and marketing agencies, in-house corporate design teams, media companies, publishers, tech companies, and freelance/consulting.

Admissions

High school diploma or GED. Portfolio review required at art schools. SAT/ACT and minimum GPA vary.

Academic Requirements

Degree Required: High School Diploma / GED
Portfolio: Required at specialized art schools
TOEFL/IELTS: Required for international students

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